Even though shipping is the very last step when selling goods, it is considered as one of the most significant step because it determine whether your customers will stay loyal to your brand or not. Excellent shipping service not only satisfies customers, but also helps business owners unblock bottlenecks and compete with big competitors as well.
Below are 4 future trends in e-commerce industry that you should keep an eye on:
- Drones will transform the entire shipping industry
Many companies have invested huge amount of money in to drone industry such as Google, Go Pro and especially Amazon, the biggest e-commerce retailer of the world. They believe that if drone will successfully implement, it will transform the whole shipping industry with the intention of delivering packages to their online customers in as little as 30 minutes.
- Free shipping remains the main incentive
Statistics showed that free shipping is the top of priority that shoppers notice in retail policy and 90% of them prefer free shipping to fast shipping.
In fact, only when your company hires a team of shippers can your customers get free shipping, or else shipping is never really free. But there are some strategies to help your company cover the cost of free shipping such as raise product prices or set an average order size for your customers to get free shipping. And actually, unless your company sells super cheap items, it’s not difficult to cover the cost or lower it in different ways.
- Buyers are able to receive packages at a specific time and location.
For many people, especially those who have to travel for work unplannedly on a frequent basis, always demand a service that allows them to receive packages at a specific time and change the time and location of delivery if necessary
Therefore, your business should consider offering a system that help customers specify the exact time of day they would like to have their order arrive and keep track of the orders.
Above are 3 biggest trends of e-commerce industry in the future. Subscribe us to keep track of the latest news about 3 other trends in part 2 of this post.